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The Official Rules to enter the So You Want To Be A Model Contest:

1. You can find an official entry form online at www.soyouwanttobeamodel.com. You can register online by completing the questions area found on the registration page then pay the registration fee at the time of registration or pay later before the final deadline.

2. There is a non-refundable registration processing fee of $20.00 (payable in U.S. Funds only) to enter this contest. You can either pay online using a credit card or mail a check or money order in the amount of $20.00 (no cash) made payable to ESB Productions, Inc., 235 SE 5th Avenue, Suite R, Delray Beach, FL 33483 USA. Payment MUST include Models 7-digit registration number on the check or money order.

With payment of the required registration processing fee, each contestant may opt to receive her own personal MODEL Prepaid MasterCard© card, which is a specially designed teen debit card. Additional Information and Fees may apply to set up and activate your MODEL Prepaid MasterCard.

3. Following the guidelines set forth on the web site concerning dress and photo style, submit two color photographs of yourself to the mailing address below. NUDITY IS UNACCEPTABLE. You must submit atleast one image; however we prefer two (2) images, which should be a headshot and one 3/4 to full-length photo. Both photos must be in color and the images should be at least 3.5”x5"in size, and no larger than 5 ”x7". Please make sure the pictures are of good quality and are not blurry. Model should be the only person in the image and model should be standing against a solid background. This year, you MUST upload your images for the Contest.

4. Limit of one entry per person or email address. Online entrants must be the authorized account holder of the e-mail account from which the entry is made. By entering, contestants agree to be bound by these Official Rules. All entries become the sole property of the Producer and Sponsors, and entries including photos will not be returned.

5. Before selecting the Finalists, the Producers reserve the right to request additional photographs and/or a video taped interview of a contestant prior to the announcement of the winner to be used to narrow the selection. Judges will base their decisions to break any ties on the additional photographs and/or video taped performance provided by the contestant. The judging will be conducted by a representative of the agency, New York Models and LA Models.

CONTEST IS OPEN TO female residents of the U.S. and Canada, ages 13 (as of 3/1/2008) to age 24 (as of 11/15/2007). Contestants who have performed modeling services for other agencies are eligible to enter; however, contestants who have earned more than $25,000 in modeling fees in any one-year are considered ineligible to enter, win or receive a prize. There are no height or size restrictions to enter. Employees of ESB Productions, Inc. ("Producer"), its affiliates, subsidiaries, dealers, distributors, retailers, participating Sponsors, New York Models, LA Models, Catwalk Distribution, Peter Glenn Publications, PGinteractive.com (collectively "Sponsors"), their electronic media firms, advertising and production agencies, and their immediate families and those living in the same household are not eligible. All federal, state, provincial and local laws and regulations apply. Void outside of the United States and Canada and where prohibited by law.

PRIZES and approximate retail values ("ARV"): GRAND PRIZE: Minimally One GRAND PRIZE winner will receive a trip to New York City, consisting of round-trip coach air transportation from airport nearest winner's home, housing in the New York Models model's apartment and a photo shoot with a photographer chosen by the agency. The GRAND PRIZE winner(s) will also interview for a possible contract with the agency, New York Models and a personal management contract with Aspiring Talent Management, a divsion of ESB Productions, Inc. Parents and Guardians will be invited to New York; however accommodations and air travel will only be paid for the Grand Prize Winner. ($10,000.00 ARV)

11 Second Place Prizes to the 2nd place through 12th place Runner- Ups: a one-year online portfolio posting at www.PGinteractive.com ($200.00 ARV); ARV of all prizes: $12,640.00 (USD). If GRAND PRIZE winner is a minor, a parent or legal guardian must accompany the winner and his or her own expense. Travel is subject to space and departure availability, and winners must travel on dates specified by Producer. Any expenses not mentioned above are the winner's responsibility.

WINNER will be determined on MARCH 1st, 2008 by a panel of judges comprised of industry professionals, under the supervision of the Producer whose decisions are final. Contestants will be judged on the information provided on their entry form, including personal statistics including height, weight and measurements (30%), clarity of photographs (35%), and content of photographs, including the quality of the shot, image selection and model potential (35%). There are no height or size restrictions to enter. The Winner will be notified by phone and mail and required to complete an Affidavit of Eligibility and Liability/Publicity Release, which must be returned within 14 days of the date on the notification letter. If winner is a minor, parent or legal guardian will be required to execute Affidavit. Any prize notification letter returned or undeliverable or failure to timely return Affidavit of Eligibility and Liability/ Publicity Release will result in prize forfeiture and award to a runner-up. No substitution for prizes except as may be necessary due to unavailability, in which case a prize of equal or greater value will be awarded. Prizes are not transferable or redeemable for cash. Taxes are the winner's responsibility. Entry constitutes permission (except where prohibited) for Producer and Sponsors to use winner's name, images and likeness for publicity purposes worldwide without additional compensation and without prior notice for one year following completion of judging. Producer, Sponsors and their affiliated companies, officers, directors, employees, representatives and agents (collectively "Companies and Representatives") are not responsible for lost, late, misdirected, damaged, illegible, or postage-due mail. Participants in this contest hereby waive and release, and agree to hold harmless Companies and Representatives, from and against, any and all rights, claims and causes of action whatsoever that they may have, or which may arise, against any of them for any liability for any matter, cause or thing whatsoever, including but not limited to any injury, loss, damage, whether direct, compensatory, incidental or consequential, to person, including death and property, arising in whole or in part, directly or indirectly, from their acceptance, possession, use or misuse of a prize in the contest, or their participation in this contest or any contest or prize related activity, or any travel related to the contest or prize related activity. Companies and Representatives are not responsible for lost, late, misdirected or damaged entries or internet technical, hardware, software, telephone or transmission failures of any kind which may limit a person's ability to enter the contest. Companies and Representatives are not responsible for any injury or damage to entrant's or any other person's computer related to or resulting from entering or downloading any materials in the sweepstakes. Producer and Sponsors reserve the right to cancel or suspend advertising the contest on the internet should a computer virus, unauthorized intervention or other cause corrupt the integrity or proper conduct of the promotion. Producer and Sponsors reserve the right to disqualify any entrant found to be disrupting the operation of the contest or web site.

PRODUCED BY:
ESB Productions, Inc.,
235 SE 5th Avenue, Suite R, Delray Beach, FL 33483 USA
Telephone: 561-279-4685